Entrepreneurial Marketing

IntroductionMarketing logo

Marketing is everything from the customer's point of view (Peter Drucker) The Entrepreneurial Marketing module is built upon the entrepreneurial marketing theory and University Extension practices in urban communities.

Ready to Learn?

Option 1. The Entrepreneurial Marketing Introductory Guide addresses the rapidly changing landscape in urban areas throughout the country. Innovation is essential for cities and for universities.
Ready to get started? Follow this link or download this PDF.

Option 2. An Entrepreneurial Marketing independent learning module guides participants through five interactive activities to improve:

  • Awareness of entrepreneurial marketing context.
  • Knowledge of marketing and communication competencies as you represent yourself and Extension in the City.
  • Ability of engage in the flow of communications with internal and external audiences.

Participants can earn a digital badge to demonstrate their knowledge and expertise.
Ready to get started? Follow this link to learn more about the Digital Badge program and to register to participate.